Category Manager Surface and PC Accessories DACH (m/f/d) – temporary position
Microsoft Deutschland GmbH is the second largest subsidiary of Microsoft Corporation. In Germany, it is responsible for marketing products and serving customers and partners. Microsoft Deutschland GmbH cooperates with around 36,500 local partner companies and is represented by six other branches nationwide in addition to its headquarters in Munich.
At Microsoft, our mission is to empower every person and every organisation on the planet to achieve more. This is why we seek to attract and retain the best and brightest talent. Understanding that our people are our greatest asset, our ethos is simple: come as you are and do what you love.
Part of an EMEA team, the unique purpose of our Consumer and Sales Organisation in Germany, Austria and Switzerland is to work with ecosystem partners to build, market and sell a winning portfolio that delights customers and earns fans around the world. Powered by Microsoft Windows and Surface devices, Office and Xbox, we also seek to enable customers and partners achieve more digitally with new innovative IoT solutions and market opportunities including voice, mixed reality and artificial intelligence.
100% Remote Work is possible, the location is flexible within Germany.
The Microsoft Accessories Category Manager is in charge of the category P&L (Scope: B2C and B2B).
Following and impacting on the business KPIs for Microsoft Accessories: Sell In, Sell Out, Sell Thru, Gross Margin, Product Mix, Attach Metrics
Investments tracking: promo investments, back end rebates, marketing investments, in collaboration with the finance team
Forecasting and demand planning of Microsoft Accessories to influence factory production volumes, in collaboration with the supply and operations team
Anticipation of quarterly business landing, in collaboration with the Sales team
Best Practices and business information sharing with EMEA and Corporate teams
Participation in quarterly business reviews and meetings with partners and retailers
Promotions planning aligned with partners needs, market key beats and internal guidelines
Market intelligence centralization (marketshare, product portfolio, consumer trends)
The Microsoft Accessories Category Manager is also the product marketing manager of this category.
Managing the product samples to be loaned to partners, end consumers to generate reviews, or for PR purposes
In charge of product launches and GTM strategy: internal communications towards Sales and Channel Marketing teams, external communications towards retailers and partners
Product information centralization and sharing: tech specs, marketing content, fact sheets, logistical information
Keeping an eye on instore and online execution: quality and accuracy of product related content, in collaboration with the Channel Marketing team
Giving feedback on product performance, customer and consumer feedback, helping product development teams create future products
Bachelor’s Degree in Business, Marketing or related field, or related experience.
Experience in Consumer Electronics/IT ecosystem with a focus on devices sales or category management across consumer and B2B segments
Understanding of consumer and B2B sales channels, as well as the retail landscape and digital marketplace
Experience in driving mid to long-term sustainable sales growth with partners
Experience in translating Key Performance Indicators (KPIs) into actionable plans to accelerate or capitalize on growth opportunities.
Advanced Excel / PowerBI skills
Self-starter with a bias for action
Entrepreneurial mindset and innovative thinking to identifying and executing business opportunities
Ability to analyze sales data, draw relevant conclusions, develop accurate business plans and forecasts, and drive execution
Understanding of budget, profit & loss, margin, investment, and operating expense accountability
Ability to influence multiple stakeholder groups and connect with diverse audiences
A character that exemplifies Microsoft values including integrity, honesty, openness, personal excellence, constructive self-criticism, and mutual respect
Fluency in German and English (write/read/speak)